Creative Concern

Communications for a sustainable future

"Creative Concern have helped change perceptions of Wythenshawe through the Real Lives campaign. Their strategic approach has inspired the local community and helped give them a united voice to tell their story in their own words.”

Nigel Wilson

Chief Executive, Parkway Green Housing Trust

Wythenshawe Real Lives

In 2008, Wythenshawe Real Lives launched in response to the negative national coverage the area was receiving.

National coverage, over 70 ambassadors, an exhibition, social history tour, community and corporate events have all been part of the mix to raise awareness of Wythenshawe’s sustained investment and regeneration.